Wade Cellars | Napa, CA

TRIG Collective and I were hired to help Wade Cellars establish their brand identity within the wine industry. We started by creating a Brand Standards deck that included logo usage, brand colors, photography styles, and font usage. This guide drove a new website design and all other marketing materials surrounding a growing wine brand.

Projects included: sparkling wine label design, email campaigns, social media assets, When We Gather Food & Wine Experience tour assets, event assets, flyers, sales assets and a brand deck.

Collaboration: TRIG Collective | St. Helena, CA

 

Sparkling Label

Mimicking the design on the red wine bottles with a slight redesign to include the producer name, the Wade Sparkling Pinot Noir label utilized gold foil throughout.

 

Brand Deck

 

Case Cards

This Three by Wade wine case card was used during the NBA All-Star Game weekend in Utah at the pop-up store in the convention center.

 

Email Campaign